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In the new whitepaper from CSE Software Inc., Gamification in Business: Trends & Direction, the author examines how gamification design principles can be implemented in business initiatives to engage employees and customers to improve user experiences and ultimately, a business’ bottom line. Engaged customers are loyal, which means it’s more likely that they will return time and again to your business for goods and services. An engaged employee is also loyal, meaning less potential of turnover for your business and the more likely they are to become a brand advocate and positive voice for your business.

Learn the difference between game dynamics, game mechanics and game components Read examples of companies that have improved business by incorporating gamification into their initiatives. Find out what motivates users to engage, and examples of components that can be gamified within a business. Plus read about the gamification trends to watch in the near future.

Go to and fill out the form to download a free copy of the whitepaper.

CSE Software Inc. can apply game design principles to web, mobile, simulation or eLearning development to engage employees and customers. Whether you need to onboard employees fast or you want to develop a rewards program for customers, CSE Software can design, develop and deploy the right gamification technology to fit your budget. Contact Stacey Burris at 1.309.670.7595 and get started today.